You may have heard about it for the first time on Orange is the New Black. Or maybe you heard about it a long time ago when the Japanese underwear vending machines were in the headlines.
Either way, we’ve all heard about selling underwear online by now. If we’re honest, many of us have thought about whether we could or should do it to make a little extra money.
But where do you begin? How does one even start to sell underwear online? We’ve got you covered.
Here’s the quick-start guide to selling underwear online—everything you need to know in ten minutes or less.
Best Sites to Sell Underwear On
Sofia Gray Scented Pansy and are the most highly recommended sites to sell underwear because they are sites made for selling underwear and you get to keep 100% of your profits.
You get to keep 100% of your profits because they are membership-based platforms. Instead of the platforms taking a percentage of your sales, you pay a flat membership fee to sell on the sites.
This membership-based model is more seller-friendly than models that take a percentage of sales revenue. For this reason, Sofia Gray and Scented Pansy are the most highly recommended sites to sell on.
Sofia Gray
Sofia Gray is a platform that promises complete anonymity. No one uses real names on the site (unless they want to) other than paying for an item. And the business name is never printed on credit or debit card statements.
Sofia Gray is also an international platform, so you aren’t limited to clients in the United States, which could potentially mean more sales.
A Sofia Gray seller’s account costs $19.99 for a three-month package or $49.99 for a twelve-month package.
Scented Pansy
Scented Pansy is a UK-based platform that prides itself on excellent administrator management of the site and a healthy, positive, online selling community.
Scented Pansy promises privacy, safety, and anonymity on their platform.
A premium seller’s account on Scented Pansy costs €8.50 per month.
Tips for Selling Underwear Online
Your Profile
The first, and one of the most important things, is having a strong profile. Nobody wants to buy underwear from a person whose profile is not sexy and engaging.
Your bio should reflect your personality but also be sexy, playful, witty. Try to catch people’s attention; this is essentially your sales pitch.
Your profile picture does not have to show your face, but it should be sexy and flirty. You’re selling underwear, after all.
When taking photos of the underwear to sell, it’s important to note that underwear with photos of them being worn by a person sells more often and more quickly than underwear with photos of them lying on a table or bed.
Promoting Yourself
It’s important to promote yourself if you want to make a lot of money. Social media is a great way to do this.
Be sure to check the terms of service on the social media platforms you want to use to promote your underwear sales because they may have rules against promoting adult services. Selling used underwear is classified as sex work.
Selling Add-Ons for Extra Money
Many people sell add-on items for an additional fee to boost profits.
Here are some ideas for add-on items:
Add-on items are a great way to quickly increase the amount of money you make per week, often with little extra effort on your part.
Saying No
You can always decline a request if it makes you physically or mentally uncomfortable. It’s your shop, you make the rules, and you always have the right to say no.
Money is never more important than your mental and physical wellbeing.
How Much to Charge for Your Underwear
The price of used underwear varies wildly. You can charge anywhere from $25 to $100. It depends on several factors.
If you’re obliging a special request (riding a bike in them, wearing them for two days, etc.), you can charge more because you’re performing extra work.
If you’re selling a bulk order, like three pairs of underwear and two bras, you can charge well over $150.
The best way to get an idea of a good price point is to make an account on one or two websites, see what other people are charging, and see what prices make you the most money.
How to Ship Underwear Safely
An important part of shipping underwear is preserving the scent because the scent is why many buyers purchase the underwear. To do this, you want to seal the underwear in a ziplock bag with as much air removed as possible.
An essential step in this process is letting the underwear dry completely before placing inside the baggie. Shipping wet or sweaty underwear inside a ziplock bag could result in the underwear arriving moldy or with a strong ammonia scent, and that is probably not what your client ordered.
Selling Underwear Online Safely
More important than the underwear arriving safely is your personal safety, which involves addressing your packages or preparing shipping labels.
Never use your home address as the return address on a package or shipping label. Instead, use the buyer’s address again as the return address.
Depending on the website you’re selling on, they may allow using a P.O. box without your real name attached, so that may be an option if you’re comfortable with it. However, paying for a P.O. box will cut into your profits.
